Industry: Automotive
Overview
The campaign aimed to promote the Audi e-tron by showcasing the experience of Mohammed Sater, one of only two owners in Bahrain, highlighting the benefits of driving an electric vehicle.
The Creative:
A compelling video featured Sater’s insights on the e-tron’s performance, comparing it to petrol-run vehicles. The content was boosted to reach a wider audience and spark interest in Audi’s electric lineup.
Results:
The Meta campaign successfully drove awareness and engagement, reaching 64,366 users and generating 159,411 impressions. It also resulted in 1,068 link clicks, reflecting strong interest and curiosity about the Audi e-tron.